Skip to Main Content
Product Ideas Portal
Categories Campaigns Triggers
Created by John Adams
Created on Sep 14, 2023

Trigger to start campaign on end of another campaign

Currently, we don't have a way to maintain long-term relationships with people who we may not hire initially but we want to continue to keep in touch with. If we could create a long term campaign that includes birthdays, holidays, and other triggers, we could begin it once our initial recruiting campaign is completed.

Jobs To Be Done

Add a field at the end of the campaign so that when it is completed the contact is already assigned to other campaigns.

Pain

If you have a contact who you want to develop a long-term relationship with, you may assign them to a campaign that has six or eight messages. After that is completed we still want to stay in touch.

  • Attach files
  • Admin
    Brokerkit Product Management
    Reply
    |
    Sep 14, 2023

    John,

    Thanks so much for your idea.


    A few things to note on this:

    • We use campaign triggers in Brokerkit for the logic to start and stop campaigns, so this would likely be implemented as a trigger vs. an edit to the campaign feature itself. I moved this over to the campaign trigger section in the idea forum so it would be in the right place. It is still a valuable idea, though, so thanks.

    • We do have date-based campaign triggers already for dates including birthdays, anniversaries, license expiration dates, before/after appointments,... and you can read about this in this help article here.

    • We do have a number of seasonal email campaign templates in the template library if you filter on the type "Date:Seasonal" which can be manually triggered.

    • One workaround for now is to create a task as the last step in a campaign to remind the contact owner to manually trigger a follow-up campaign (e.g., in 6 months). We added such a task in most campaigns in the campaign library for this.